Case Studies

India’s sports consumer industry had always lagged when it came to reacting to tech innovations. Dream 11 changed that and became a phenomenon [...]

Description: Traditional TV viewership has been rocked by the arrival of digital content and OTT platforms. We discuss the future of content viewership [...]

Paytm recently finished raising $1B to go to war with its many rivals in India. We discuss why Paytm needs this money to [...]

Swiggy is an example of how a hyperlocal approach can be beneficial. We take Swiggy as a case study to discuss a larger [...]

Business Lessons from Uber Every Startup Should Learn Startups make mistakes. That is the norm, despite how brilliant an entrepreneur is. In this [...]

Startups are important as they bring freshness to an old setup. Ola changed the urban Indians traveled. This case study seeks to understand [...]

Blue Origin: Jeff Bezos’s Vision for Space Exploration Jeff Bezos and his company Blue Origin have been making a lot of noises about [...]

  Sundar Pichai: From Ashok Nagar to Alphabet CEO (Gmail. Chrome. Android. The Man Behind it All) (The Man Behind Your Favorite Search [...]