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Winners of blogging contests are usually selected based on the following criteria:<\/strong><\/em><\/p>\n Quality of the blog post<\/strong> \u2013 This is verified by a panel of judges or by the blog owner. You may like to read How to improve blog post quality<\/p>\n Social shares<\/strong> \u2013 This includes stumbles, likes, tweets, engagements, +1\u2019s, diggs, as well as votes on other social networks. Read how to get maximum social shares on your blog post?<\/p>\n Comments<\/strong> \u2013 Some contests will only consider the number of quality comments by readers. Others will also look at your replies to every comment. You may like: Blog Comments Moderating \u2013 How Strict Should You Be?<\/p>\n Traffic<\/strong> \u2013 Some contests will measure the amount of traffic to the post using programs such as Google Analytics.<\/p>\n Recommended for you: 5 Awesome Tactics To Increase Your Blog Traffic Fast and 5 Tips for Generating Organic Traffic to Your Blog.<\/p>\n Think of a subject that would be beneficial to businesses as well as bloggers. In addition, make sure the content offers tips which are applicable for beginners, as well as new insights for experts.<\/p>\n Additionally, <\/strong>Writing content with evergreen value helps your post perform long after the contest ends. Judges often appreciate posts that can remain useful for years, not just during the contest window.<\/p>\n When taking part in a blogging contest, you need to keep track of how your competitors are performing. You could create a spreadsheet which compares your comments, likes, diggs, tweets, engagements, stumbles and +1\u2019s against your competitors\u2019. This will help you know where you need to put in some extra effort.<\/p>\n Additionally, <\/strong>Many bloggers use simple automation tools such as Google Alerts or Social Mention to track competitor activity in real time. This helps identify opportunities where your post can outperform others quickly.<\/p>\n Riya, a food blogger from Pune, entered a national blogging contest with very average domain authority. Instead of relying only on organic reach, she strategically shared her post in 12 active Facebook groups, collaborated with two micro-influencers, and personally replied to every comment within minutes. Her post gathered 1,200+ social shares and 300 comments\u2014eventually winning the contest despite competing against several well-established bloggers.<\/p>\n Promotion needs to be a daily activity when participating in a blogging contest. You should always be thinking of different things you could do to promote your post. Even though your competition may be way ahead of you, you should not lose hope. Instead, you need to work harder at your promotion. Recommended for you: Ultimate New Blog Post Promotion Strategy.<\/p>\n The first target of your promotional efforts should be the people on your mailing list. Make sure each of them has the chance of benefiting from the valuable information you are offering. If they find your post helpful, they are likely to share it with others in their networks. Besides your audience, you can share your post on social channels such as Facebook, Twitter, StumbleUpon, Google+ and LinkedIn. Other places where you can promote the post include forums, discussion groups, email signatures and blog comments.<\/p>\n We’re also providing Digital Marketing Course. If you want to know more about the topic then you can join us or also make your queries via comments below.<\/p>\n
\n1. Create a quality post which is helpful to many people<\/h2>\n
\n2. Monitor the competition<\/h2>\n
\nCase Study: How One Blogger Won a Contest With Smart Promotion<\/strong><\/h3>\n
\n3. Promote your post consistently<\/h2>\n
\n4. Promote your post in as many places as possible<\/h2>\n
\nConclusion<\/h2>\n