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<\/p>\nYou\u2019ve now stopped setting yourself targets because you haven\u2019t hit any of them for a while\u2026 What to do? Don\u2019t fret! In today\u2019s post we\u2019re sharing with you 6 effective survival tips to help you keep your business head above water during hard times.<\/p>\n
As a Digital Marketer for nearly 8 years, I know how hard it can be to promote more sales, so please read these tips carefully.<\/p>\n
Do as many online promotions as you can, it\u2019s as simple as that. Of course don\u2019t do them all at once, but stagger them one after another and ensure that each of your promotions doesn\u2019t last for longer than a few days. Ideally weekends are the best times for launching online promotions as internet traffic is generally higher for online shoppers.<\/p>\n
You may also like this where you’ll get ideas about How to Sharpen your eCommerce Marketing Strategies.<\/p>\n
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Additionally:<\/strong><\/p>\n If you\u2019ve always been tight with charging shipping and handling on top of your sales then consider implementing a free shipping service. This can entice your customers to make that all-important purchase they\u2019ve always wanted; you\u2019d be surprised how much a little goes a long way.<\/p>\n Build yourself a list of email contacts by adding an opt-in form on your website\u2019s homepage as well as an opt-in button in the checkout area. If you already have an emailing list, then check out the post on email marketing for tips on how to effectively get the most out of your email marketing.<\/p>\n This is a massive opportunity for you to boost sales and has worked for me on numerous occasions simply by rewarding your customers with exclusive special offers and discounts. Take a look at your recent sales history and make a list of all the clients you think you\u2019d like to reward. A great incentive to promote further sales is by issuing gift vouchers. Ensure to place an expiry date on them so as to entice them to use their vouchers as soon as possible.<\/p>\n CASE STUDY:<\/strong><\/p>\n A small home-decor brand struggling with low repeat sales introduced a reward-based system: 10% discount codes sent only to previous customers. Within 30 days, repeat purchases increased by 32%, and the email open rate for reward emails was over 55%. A simple reward gesture significantly lifted customer loyalty and revenue.<\/p>\n Offer a customer service that is second to none and ensure that you meet every need of your customers. Dispatch items quickly and efficiently, and deal with any discrepancies in a friendly professional manner. One of the most important pieces of advice that I can issue you is to maintain good contact or communication with your clients. Their positive feedback is priceless to your online business.<\/p>\n Additionally:<\/strong><\/p>\n\n
Free Delivery<\/h2>\n
Email<\/h2>\n
Reward<\/h2>\n
Customer Service<\/h2>\n