There are lots of confusions about effects of showing dates on your article in search results. I examine this thing with lots of my fellow bloggers and webmasters yet never uncover an answer. Some of them were let me know that it’s great to show dates in serp’s however others told me that it’s not good in terms with seo. At that point I choose to check this thing with my own particular test. I have blog with more 400 posts and 1500 visitors per day I choose to execute this thing on this blog. I remove all the date stamps from all of my blog posts and after a month later Google quit indicating dates on my links in serp’s. I check this thing for two months and I was stunned when I discovered my blog’s traffic was increased by almost 50%. Prior my blog was getting around 1500 visits per day which was increased by 2500 visits per day later. In any case, do you know why this thing happened?
Benefits of Removing Dates from Blog Posts
It was hard for me to figure out. Anyway finally I got my answer. It was happened due to two reasons. One, Google start ranking my posts higher than before and furthermore I got higher CTR than it was before. You know why my blog’s CTR was improved. Let’s have an example. Assume you are searching for “Google panda update” and you got two results with dates 2009 and 2010. On which article you’ll click. Obviously; you’ll click on new article. So if you’re not indicating dates on your blog, you’ll get benefit of doubt and your blog will start getting more clicks. So if you’re not showing dates on your site’s description then your articles will remain evergreen and you’ll likewise get more space for your descriptions in serp’s.
Where You’ll Not Get Any Benefit
This strategy is great yet not for all sort of sites. If you’re running a press release or a news based website then this technique might give you opposite results and you may lost your CTR on immediate basis. So you need to exceptionally beyond any doubt that what you’re set to do.
You’re Reading This Post at Delhi Courses –best and affordable SEO Training Institute in Delhi
How to Remove Dates from SERP’s
If you’re a blogger then it’s not exceptionally tough to remove dates from your blog posts. You need not be a coder. What all you need is just to install a wordpress plugin “Date Exclusion SEO”. It’s a free plugin and available for download on wordpress.org. Just download and install it in your blog’s Plugins section.
What to Do After Installation
After installation you just need to make some changes to hide dates. You can configure this plugin under settings > Date Exclusion Plugin. One of the best things in this plugin is, it does let you to remove dates from older posts but you can leave dates on your most recent content.
What to Do After Configuration
After configuration, go to “Google rich snippet testing tool”. Paste your old post’s URL and check its preview. This thing will guarantee you that your plugin is working or not and that’s it.
This technique is seo friendly and you can get more visitors and higher CTR through it. If you have any query, then you can make a comment below.
Pioneering Excellence as the Best Digital Marketing Institute in India.
Delhi Courses Academy stands tall as a beacon of excellence in the realm of digital marketing education in India. Much more than an institute, it is a transformative hub that redefines the educational landscape, shaping the future of digital marketing professionals across the nation.